International SAMANM Journal of Marketing and Management
_____________________________________________________________________________________________ Vol. 2 No. 2 , April 2014
Online ISSN 2308-2399 Print ISSN 2309-3412
Table of Content
The Role of Public Expenditure Management in the Budget Systems
Keywords: Expenditure Management, Performance budgeting, Accrual accounting.
Studying the Relationship Between Different Types of Psychological Contracts with Organizational Citizenship Behavior and Careerism (A Case Study of Semnan Province Industrial-Production Organizations)
Keywords: Psychological contract, Organizational citizenship behavior, Careerism, Structural equation modeling.
A Survey of the Effects of Liberalization of Iran Non-Life Insurance Market by Using the Experiences of WTO Member Countries
Keywords: World Trade Organization, Insurance penetration, Insurance density (premium per capita), Degree of open economy.
The Impact of Teacher Training University’s Cultural Activities on the Leisure Spending Styles of Students
Keywords: Leisure time, Students, Cultural activities.
The Impact of Marketing Mix on Brand Equity of Sneakers
Keywords: Sports marketing, Marketing mix & Brand equity.
Factors Affecting the Burn-Out of Sports Boards’ Volunteers in Kermanshah Province
Keywords: Burnout, Volunteers, Sport Boards of Kermanshah Province.
Investigating and Prioritizing Barriers to Participation in Sports for All Activities Among Tehran Citizens
Keywords: Physical activity, Sports for all, Barriers, Sport participation.
Media Organization Management as a Knowledge-Based One
Keywords: Change, organic structure, Change management, Media organization, Media organization as a knowledge-based one.
Analyzing Leisure Class Social Capital for Planning Urban Spaces (Case Study: Sohanak District, Tehran, Iran)
Keywords: Leisure class, Social Capital, Urban space, Sohanak District, Tehran.
A Survey of the Relationship Between Intellectual Capital and Performance of the Branches of Bank Maskan of the North West of Tehran
Keywords: Intellectual capital, Performance, Bank Maskan.
Investigation of Effective Factors on Achievement Motivation of Students of the Islamic Azad University, Lamerd Branch in 2011-2012
Keywords: Effective factor, Achievement motivation, College students, Islamic Azad University.
Using Foresight to Create Political and Economic Collective Endeavor Based on the STEEPV Analysis
Keywords: Foresight, Uncertainty , Environmental Scanning , Trend Analysis – Steepv.
Fuzzy Expert System Based on the Balanced Scorecard to Measure the Impact of Total Quality Management System in the Organization Performance
Keywords: Total quality management, Balanced scorecard, Expert System, Organization performance.
The Relationship between Structural Elements of Entrepreneurship and Job Creation (Case Study: Kerman Province University of Applied Sciences)
Mehdi Ebrahiminejad¹ & Sina Zeynali²
Keywords: Employment, Entrepreneurship, Creativity, Information Technology (IT), Human Resources Productivity.
Explanation and Analysis of the results of CRM success using the components of Knowledge Management (Case study: Maskan Bank of Gonbad Kavoos city).
Keywords: Customer relationship management, Knowledge management, Financial and marketing results of CRM.
Explaining the EFQM Excellence Model and Solutions for the Continuous Improvement of the Nine Criteria of the Model
Keywords: Excellence Mode, Solutions for continuous improvement, Nine criteria of Excellence Model.
Study Bubble Price in Housing Market (Case Study: State Bushehr)
Keywords: Price Bubbles, Housing Prices, Housing Demand, Panel Data.
A Study on the Relationship between Organizational Climate with Organizational Commitment at the Ministry of Labor and Social Affairs from the Operating Experts’ Perspective of that Ministry
Keywords: Organizational climate, Organizational commitment, Emotional commitment.
Strategy Formulating by SWOT and QSPM Matrix (Case Study: Sanitary Ware Company of Golsar Fars)
Keywords: Mission, Comprehensive framework of strategy, CPM matrix, SWOT matrix, QSPM matrix.