International SAMANM Journal of Marketing and Management
_________________________________________________________________________________________________ Vol. 2 No. 1 , January 2014
Online ISSN 2308-2399 Print ISSN 2309-3412
Table of Content
Personality Traits of Service Providers and its Effects on Perceived Quality of Service by Customers (Case Study: FAKHR IRAN Company in ETKA Chain Stores)
Keywords: Service quality, Extroversion, Conscientiousness, Neuroticism, Agreeableness, Openness to experience.
Critical Theory in Management Research
Cheok Mui Yee¹, Chong Wei Ying & Edward Wong Sek Khin
Keywords: Critical theory, Habermas, Management research.
A Comprehensive Framework for Identifying Viral Marketing’s Influencers in Twitter
Keywords: Viral Marketing (VM), Online Social Networks, Twitter, Influencers.
The Establishment of Corporate Banking in the Banks Listed in Stock Exchange and Subjected to Article 44 of Constitution: Tejarat Bank ( A Case Study)
Keywords: Corporate banking, Feasibility, Article 44 of the constitution, Tejarat Bank.
The Effect of E-commerce on the Iranian Money laundering and Offering Appropriate Solutions
Keywords: Money laundering , E-commerce.
Analyzing after Sales Services in House Appliances Products and Measuring Customers Satisfaction: A Survey in Bushehr, Iran
EFL Learners’ Motivation and English Language Proficiency through Autonomous E-learning
Rou-Jui Sophia Hu¹
Keywords: Autonomous, E-learning, Self-access, Motivation.
Customer satisfaction towards financial services of banks: An empirical case study from Bahawalpur,
Aqeel Mukhtar¹, Hifza Inam, Huma Ashiq, Rabia Amjad & Humara Nasar
Keywords: Tangibility, Reliability, Empathy, Assurance, Responsiveness and customer satisfaction.